Diversity, Inclusion & Representation

Getting Started

 

Entertainment industries have classically under-represented minority groups. With lots of progress made in the last decades, diversity of identity as well as diversity of thought are essential considerations for present-day producers, writers and directors.

January 31, 2020

Building a Creative Strategy: Video Testing

Story at Scale produced and tested twelve videos based on the story platform—the core narrative that will help us change the culture and achieve gender justice—using the six story pillars that arose out of the platform to support particular areas of storytelling. Our goal was to create content that worked for Kids First and For the Win, two persuadable audiences identified through the Story at Scale audience segmentation process.
January 2, 2020

AII Inclusion Directors Chair 2020

The study examines the gender and race/ethnicity of directors across 1,300 popular films from 2007 to 2019, revealing for the first time an increase in the number and percentage of female directors hired to helm top-performing movies.
January 1, 2020

WGA Inclusion Report 2020

As part of its efforts to call attention to the lack of inclusion and equity in the entertainment industry, the WGAW is releasing its third Inclusion Report, detailed data on the status of writers from historically underrepresented groups.