Domestic work is the work that makes all other work possible. Within our homes, we care for loved ones, and receive care ourselves. We care for our belongings and create a space for respite. There are more than 2 million domestic workers in the United States.

The undeniable impact of U.S. Hispanics is evident in the shifting flavor of American entertainment culture. From Encanto’s Academy Award win for Best Animated Feature to Ariana DeBose’s Best Supporting Actor Oscar win to Bad Bunny’s history-making Artist of the Year win at this year’s VMAs, Hispanic influence on the U.S. entertainment industry is becoming ubiquitous.

As Black audiences look for more authenticity and nuance in media content, those same expectations exist for campaigns from advertisers as well. Recent missteps during Juneteenth uncovered room for improvement regarding how brands reach out to African American consumers.